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3775 Market Stree NE
Salem, Oregon 97301

We're a small-town, family owned and operated photo lab that never gave up on film. Today we provide top-notch film processing, scanning, and printing services from film and digital with the best customer service in the industry.

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Filtering by Category: PV Takeover

Carlos Hernandez

PhotoVision Team

Hello friends, @carloshernandezphoto here, excited to take over @photovisionprints for the next few days! I am a wedding and lifestyle photographer based out of the coolest town (in my opinion) Portland, OR. I feel blessed to be a part of the most memorable moments in so many people’s lives. My desire as an artist is to create photos that are full of life and express beauty in an honest way. For this reason, I choose to photograph people with #film. This allows me to slow down and turn an eye to detail to document moments that are meaningful.

A little background about me—I graduated from Oregon State University as a structural civil engineer in 2007. Soon after, I became a licensed professional engineer, where I learned the importance of detail, precision and organization. Since 2012, I have worked as a professional photographer, incorporating the important skills I learned as an engineer into my workflow. All the couples I work with really enjoy that I have had that previous training, because it allows me to see the world from a different perspective and it translates in my photographs.

📷 by @maria.lamb on #fuji400h with a #contax645 at Willow Lake Estates in Brush Prairie, Washington.

I began my photography journey at a very young age. I can still remember the very first camera I bought with 50 soda caps and just a few pesos (yes, I grew up in Mexico). I was 9 at the time. The camera was in the shape of a soda can and took 16mm film cartridges. Ever since then, I was known as the “camera guy” in my family. I took photos of everything, mainly family and landscapes. I continued that passion all the way through college where I was convinced to photograph a friend’s wedding. I quickly realized just how much I really enjoyed wedding photography, but I truly didn’t know much about it. I contacted a few established photographers in southern Oregon and bugged them till they allowed me to second shoot for them. I was determined to learn as much as possible, and as they say, the rest is history.

📷 on #fuji400h with a #pentax645 at Lowndes Grove in Charleston South Carolina.

On a more personal note, I have been married for 3 years to the smartest and most supportive woman I know. @athinahernandez is my beautiful Finnish goddess. I don’t know what I would do without her. My business has flourished only because of her support. She works very hard behind the scenes to make sure I stay on task and is my assistant on most shoots. It is a blast to have her as a business partner. When we are not working, you can find us traveling the world, either at a lake, on top of a mountain or simply exploring new cities. We can’t seem to stay in one place for too long. We are also foodies, gotta love a good meal, we try to experience as many different cuisines as possible. If you ever find yourself in the Pacific Northwest, please reach out to us. We love meeting new people and would really enjoy showing you around our town.

📷 on #fuji400h with a #nikonF3 in Yacolt, Washington.

I remember when I was first learning film as a child, the things I loved the most were the sounds of the shutter and the film advancing. Two years after I began shooting professionally, I remember seeing the magic other wedding photographers were creating with #film. I immediately fell in love again and wondered why I ever left that medium behind. I dusted off my old camera and began shooting film again. I tried several #mediumformat cameras until I found the one that works for me. I use the Pentax 645NII with a converted Zeiss 80mm f/2 lens.

📷 on #fuji400h with a #pentax645nii in Cannon Beach, Oregon.

There are many reasons why I love using film to capture love stories. From loading film, to using a hand-held meter, to envisioning what the exposure will look like, to making sure my camera settings are set correctly, to hearing the sound of the shutter, I love it all. Knowing that I won’t get to see my images for at least a few days only builds the anticipation. Film really does make you slow down and think about what you are capturing. It allows me to be truly aware of my surroundings. I believe film has made me a better artist.

📷 on #fuji400h with a #pentax645nii at Lowndes Grove in Charleston South Carolina.

I am a sucker for beautiful landscapes as backgrounds. Give me a simple, yet beautifully styled subject and a grand view, like the ones we have here in the #PacificNorthwest, and I am happy. Those are some of my favorite photography sessions. I have been to many places around the globe but I keep coming back to this little pocket of the world—the Pacific Northwest.

📷 on #fuji400h with a #pentax645nii in Columbia River Gorge, Oregon.

Speaking of my favorite images to take, it’s no secret that I like to capture intimate moments. Close crops strip away all the distractions surrounding a special moment. I usually spend time with my couples before a photo session getting to know them, this helps create a more relaxed, comfortable shooting environment. Every couple is different and shows affection in unique ways. I try to really crop close on these moments to emphasize the ways they show their love for each other. Before your next shoot, try to get to know the people you are photographing, before you point your camera at them. You will be happy you did.

📷 on #fuji400h with a #pentax645nii at the Cotton Gin Inn, in Edenton, North Carolina.

I am sure you have heard this before, but capturing movement is one of the best ways to tell a story. However, manual focus on medium format film cameras can be really tricky, especially when shooting wide open. I have come up with a few tricks on how to get images with movement  in focus. One way I deal with this is to pan with my subject at the same speed they are moving and snap a couple of photos. Another way, which in my opinion creates better results, is to position yourself in one spot and anticipate where your subject will be moving through—and either focus on a test subject at that location, or focus on the floor where your subject is expected to move by. Practice, practice, practice. And if you are still having trouble getting your subject in focus, try adjusting your aperture, and shoot at f/4.0 or f/5.6 instead.

📷 on #ilford100 with a #pentax645nii at Lowndes Grove in Charleston South Carolina.

Don’t be afraid of trying new things that are out of the norm. For this bridal inspiration shoot, @kalebnormanjames wanted to try a floral bridal hat, and I am glad we did. It was such a great success!

📷 on #fuji400h with a #pentax645nii in Seattle, Washington.

We all have those people we look up to and seek advice from, particularly in the beginning stages of our careers. I really believe I wouldn’t be the artist or entrepreneur I am today if it wasn’t for all of the amazing people who have poured into me since I began my journey as a photographer. This is why I am very excited to get the opportunity to pour into other photographers.

📷 on #fuji400h with a #pentax645nii at Monet Vineyards in Brush Prairie, Washington.

Many people have asked me what photo subjects I have struggled to master. If I had to pick, it would be flat layouts. I always struggled during weddings because I wanted everything to be perfectly straight (due to my engineering background), and I would take a very long time to get it “just right.” I am not an expert by any means, but I feel that I can now confidently style any details or invitation suites at weddings. My secret was to compile a handful of styling items in a bag and practice at home. I now take this bag with me to every wedding, so I know exactly what I have to work with and how it all looks together. Now I can style beautiful flat layouts effortlessly. Give it a try.

📷 on #fuji400h with a #pentax645nii in Columbia River Gorge Hotel in Hood River, Oregon.

The biggest advice I could give any photographer is to always be true to yourself and photograph in your own style. Learn from other photographers and be inspired, but find your own niche. The world doesn’t need the same photographer over and over, the world needs you.

📷 on #fuji400h with a #pentax645nii at Monet Vineyards in Brush Praire, Washington.

carlos_hernandez_pvtakeover_photovisionprints.jpg

It was a pleasure hosting a PV Takeover  and connecting with all of you these past few days. I have to say thank you to @photovisionprints for the opportunity and for being the only #filmlab I use. I meant it when I said that if you find yourself in the #PNW, you should reach out. @athinahernandez and I would love to show you around this little paradise and maybe even visit #photovisionprints’ lab!

📷 on #fuji400h with a #pentax645nii in Columbia River Gorge, Oregon.

 

Savan Photography

PhotoVision Team

Hi y’all, it’s Savan with @savanphotography, a modern fine-art film wedding and portrait photographer living in the golden light state of California—Orange County to be exact. When I am not off photographing and witnessing couples saying their “I Do’s,” you can find me with my two young daughters and my husband, cooking or off on our next  traveling adventures. I love the outdoors, wine, coffee—OK, mostly wine—and love having great food and even better friends around me. 

My philosophy is very simple and uncomplicated. I absolutely adore connection and telling stories through my lens. I don't need any props, or over-the-top sessions, what I *do* need is pure love and connection between my clients and I, and oh, some pretty light. That human connection is so important and when it is found between client and photographer, it’s pure magic. Over the next few days, I’m going to share a little of my film journey along with some tips and what keeps me inspired. Thanks so much for following along and thanks to my sweet husband who took a look at me and said, “You really need a headshot on film wearing your SHOOT FILM t-shirt, so hand me your camera!”

📷 on #fuji400h with a #pentax645nii.

Why film? Gosh, there are so many reasons why I adore film—colors, tones, intentionality with my shooting and wanting a better work/life balance are all big reasons for me. But colors and tones by far are my main reasons for gravitating toward this medium. The colors of film are so vivid, yet real, and do not look overly processed. Of course skin tones on film are incomparable, leaving it so soft and dreamy like a painting. Shooting with intention is another huge reason for me to shoot film. Waiting for the right moment to press the shutter has helped me grow not only as an artist, but with my work flow. Since I am limited on how many shots are available per roll, and I limit myself to how many rolls I bring per session, I shoot less and LOVE my images so much more.

Shooting film takes time, and it takes an artist with the mindset of creating a perfect image literally in-camera, since there is no screen to see what you captured and no delete button.  Because you have to slow down and connect with your subject and be more intentional with shooting—not to mention waiting to receive your scans—the end result is so much more rewarding to your creative soul. Film somehow connects you with the simpler beauty of everyday life and makes you appreciate and notice what you otherwise wouldn’t have. 

📷 on #fuji400h with a #contax645 at @mountpalomarwinery in Temecula, California.

When I started my film journey, I was scared! Scared that people would frown on film—why would I shoot film when digital is so convenient, not to mention provides instant gratification? I thought that too for a bit and wanted to quit! But I realized how film impacted everything—especially how I approached every single frame and shot with intention. Like here in this image, I waited for the exact moment to capture running with the movement of her dress. Artists are their own worst critics, right?! But for the past years I can honestly say I'm proud of my work and know exactly who I am as an artist! 

📷 on #fuji400h with a #contax645 in Irvine, California.

When I was transitioning to all film, I knew it would take some time. People didn't understand it, the costs involved, logistics, etc., etc. At one point last year I even felt like quitting, even though I was getting a lot of inquiries, because I wasn't booking as much as I was the years before. I felt defeated that I wasn't good enough, that people didn't want to invest in film or a film photographer. My hubby quickly knocked some sense into me. He said, "Sure, you'll lose here and there, but your work has elevated and, believe me, people will see it and in the long run, you'll win because of how much you've worked to get here. You will win because you are now so proud of your new direction and work!” Well, he was right! Sure, my first year of shooting film was slower compared to years prior, when I never said no and literally gave away the kitchen sink and became so burnt out and felt taken advantage of. I can't believe I'm saying this, but at one time I thought, “Screw this film thing, clients won't get it.” However, now I see shooting film has made me not only a better photographer but through film I have created and defined my brand. And it's so rewarding to see the fruits of my labor paying off and giving me the competitive advantage!    

📷 on #fuji400h with a #contax645 in Twentynine Palms, California.

There is something to be said about the experiences you have through your own journey. For me, it's experience from age, travel and most importantly, motherhood. I'll tell you right now, I would have never taken this image *period* in my 20s or even when I turned 30, not to mention one that focused on the vulnerability of motherhood. It was when I became a mama that I understood how important my job is to capture these moments for other mamas. It's not a "say cheese, smile at the camera" portrait, it is the quiet strength of a woman holding and gazing upon her baby. It is as an experienced artist not just from trial, error and work, but from age and life experiences that I hope to convey images of the most important job in the world—motherhood.    

📷 on #fuji400h with a #contax645 in Mission Viejo, California.

Being an artist of any kind is tough in so many ways, not to mention emotionally exhausting. It's hard not to take things personally, because as an artist you not only put in so much time, but most importantly, you put in so much of yourself into every project. You struggle with always comparing yourself to others and never ever thinking you are good enough. It was about this time last year that I finally stopped comparing began to focus on *my* craft and what fueled *my* soul. And I learned that it's OK I wasn't everybody's photographer. I tell my oldest daughter this all the time, "Greatness takes time, nothing happens overnight.” 

So friends, if you want something, anything in life, stop talking about it and make it happen. Because you are always good enough!! 

📷 on #fuji400h with a #contax645 in Lake Elisnore, California.

Here's the thing—styled shoots, editorials, creative shoots or what I like to call them, “passion projects,” are so good for the soul. I get to shoot for myself and myself only, which lets me be super creative in trying new things/film stock without feeling pressure. I get to connect with other like-minded artists who share the same vision, not to mention shoot pretty people and florals with glowing light like this! 

My first priority with a shoot is creativity, and I don't ever go into a shoot with huge pressure of a publication in mind, but if it so happens to be the right fit for a publication that's also my style and aesthetic, then and *only* then do I submit it. 

Bottom line—shooting for you fuels your creative soul, because at the end of the day, it's *you* who are refining your craft for your current and future clients, who deserve, and frankly should demand, greatness—not sub-par work! 

📷 on #fuji400h with a #contax645 at Bonneville Salt Flats in Utah.

I get a lot of questions about my locations and my process to find them. Yes, I scout for locations that have it all: pretty trees, wild grass, maybe a stream or epic mountain top. But to be completely honest, I just need good light and if that means a “pull off the side of the road” or “back alley between buildings,” I’m not mad about it. LIGHT is key to my work, I love the warmth it gives all my images. At the end of the day, I want my images to pop with great, golden light. 

📷 on #fuji400h with a #contax645 in Valley Center, California.

Progression—it’s a great thing. Comparing yourself to others is the thief of joy. I've made plenty of mistakes, but you best believe me, I've learned from each one. When I started shooting film, people thought, “OK,” and when I said I’m going to shoot families on film they thought, “Now, she’s crazy!” Always follow your light and dreams and remember greatness takes time. And one more thing—be kind and share your knowledge with others!         

📷 on #fuji400h with a #pentax645ni in Portland, Oregon.

I believe it’s so very important to give back to our photography community and push our industry forward. I am an open book with my business, and I don’t shy away when other photographers ask questions or need help. I am very raw, candid and real with my IG posts about my struggles with film photography and running a small business. I have a deep passion about helping others along the way.  

📷 on #fuji400h with a #contax645 at @missionsanjuancapistrano in California.

I can’t begin to express how humble and grateful I am to have met amazing couples, families and creatives who have been so kind and generous in my journey as a photographer. I still have to pinch myself every time I step into a portrait session or capture a couple’s “I Do’s” that this is really my job—I get to witness and document LOVE! I believe that having humility, paying it forward and respecting others who have come before you in this journey is so important to the depth and quality of your work.

📷 on #fuji400h with a #pentax645ni in Joshua Tree, California.

My best advice when starting film: give yourself some grace and take your time. Just like anything, greatness is not achieved overnight and it takes practice—lots of practice. Read books, watch tutorials, attend workshops, go to photography conferences, meet other #filmphotographers and like-minded creatives. Learn as much as you can and don't be afraid to make mistakes.  You will make them—a lot of them—and it is ok—you need to take notes and learn from them.  

Practice on a #35mm camera. This gives you 36 frames to practice lighting and exposure. Once you’ve got that down, then start shooting more on a #mediumformat.

Practice, don't give up and ask questions—in film forums, from film friends or film mentors. But most importantly, give yourself some grace and time to make mistakes, grow and refine your art and brand.

📷 on #fuji400h with a #contax645 at @the_field_house_michigan in Holly, Michigan.

Capturing those in-between moments is so important to me. Yes, you have to get those “everyone looking at the camera,” the ones parents and grandparents want, but you should also seek out and shoot those in-between moments and details as well. Once those images are all printed and put together in an album, they create a cohesive session and tell the whole love story of that wonderful day. 

📷 on #fuji400h with a #contax645 in Joshua Tree, California.

When I first started my photography career almost 4 years ago, I was shooting digital and my consistency was all over the map when it came to post/editing. There were so many "presets/filters" that could be applied and the possibilities were endless and overwhelming. I knew I wanted my digital images and work to "look like film," but getting them to—that was another story until my husband said, “If you want that look, shoot real film and don’t fake the funk.” So with that, I switched to using the incomparable medium of film. Now my colors and tones are always on point with my style and my images are consistent regardless if they’re of travel, families or weddings. 

📷 on #fuji400h with a #contax645 at @villadelsoldoro in Sierra Madre, California.

Shauna Veasey

PhotoVision Team

Hey y'all! My name is Shauna Veasey of @shaunaveaseyphotography and I am so excited to be hosting a #pvtakeover the next few days (pinch me)! I can’t wait to meet new film-loving friends over here. 🎞💕 I live in a small town just outside of Atlanta, Georgia with my husband, two sons and our fluff ball Bernedoodle, Blue. 👨‍👩‍👦‍👦 🐶 I specialize in wedding and lifestyle photography and have been shooting film a little over 2 years. If I'm not behind the camera, you will most likely find me at a little league baseball game with the family or daydreaming about our next adventure. I love gardening, coffee shops and entertaining our friends and family. ⚾️✈️👩🏼‍🌾☕️ Over the next few days I'll be sharing about my journey as a photographer, along with a few tips and tricks I've learned along the way (mostly the hard way of course, smh). I'm stoked about connecting with you all and would love to get to know you a little better! Let's start here: tell me how photography found you! Stay tuned, I’ll be sharing how photography found me as well!

📷 by @caseygreenphotography on #fuji400h with a #contax645 in Atlanta, Georgia.⠀

@shaunaveaseyphotography #pvtakeover Day 1 // Photography found me // When people ask me how I became a photographer, I often tell them, “I didn't find photography, photography found me.” ✨ I was content in my career as a 6th grade special education teacher, but somewhere along the way, photography found me and never let go—ultimately leading to a full-on career change. Now, thinking back on my childhood, it totally makes sense! Ever since I can remember, I have framed images in my mind and been drawn to beautiful sceneries. I recall as a young girl holding my hands up around my eyes as if envisioning the landscape through the viewfinder of a camera. ✋🏼👀🤚🏼Anyone else do this?! 😬 I have also always admired the art of storytelling. As a child, I had quite an imagination and often found myself expressing my creativity through writing 📝💫🦄👽(oh, the stories!). I never would have imagined that those 2 things would one day collide and become my true calling. Fast forward several years later, and what do you know—visual storytelling is the beat of my heart. 📷💕

📷 on #fuji400h with a #contax645 in Positano, Italy.⠀

@shaunaveaseyphotography #pvtakeover Day 1 // Communicate with your lab // First and foremost, I want to rave about the incredible team over at @photovisionprints—where would we be without them?! 🎞✨ I cannot imagine my #filmjourney without this lab and am so grateful for their continued support and incredible customer service every step of the way. Thank you PV—you guys ROCK! 🤘🏼 I have found that communicating with my film lab *regularly* has been one of the most important aspects of creating consistent work and ultimately attracting my ideal client. After some jumping around in search of the perfect lab, I finally met the team at #PhotoVision. PhotoVision took an active role in communicating with me to ensure they were processing my images exactly as I wanted. I encourage you to open the lines of communication with your lab, be very specific about how you want your images to look by submitting preference images and don't be afraid to tell them when you aren't satisfied. If you keep the lines of communication open and ongoing, you will develop a relationship that will ensure consistency in the aesthetic you want to achieve. AKA: #winning

📷 on #fuji400h with a #contax645 at the Vinewood Plantation in Newnan, Georgia.⠀

@shaunaveaseyphotography #pvtakeover Day 2 // Let creative shoots fill your cup // Make time for personal work. Over the years, I have found that some of my favorite images have been from sessions or photoshoots I've planned or designed on my own. As an artist, designing and executing your own shoot, with your own vision, allows you to express yourself creatively and authentically. There is nothing more rewarding than seeing something you dreamed up come to life. ✨ I have found that making time for personal work is refreshing and rejuvenating and totally fills my creative tank. And, well—as you know— a full creative tank makes for a better photographer. Whether it be a styled bridal shoot or a simple lifestyle session, set aside a few times during the year to push yourself and photograph something you love. 

📷 on #fuji400h with a #contax645 in Georgia.⠀

@shaunaveaseyphotography #pvtakeover Day 2 // Make friends in the industry // There’s nothing more refreshing than a lunch date or coffee meet-ups with other photographers or vendors I’ve met along the way. 👯‍♀️☕️ Most of our job, as photographers, is connecting through social media, so it’s not unusual for us to find ourselves isolated in the office with our never-ending editing and task lists. 🖥💆🏼‍♀️ It is during these very busy seasons I find myself most thankful for my girls! When my creative tank starts running low, my friends inspire me, push me and keep me motivated. These women bless me daily with grace and empowerment and make me dream even bigger. 💪🏼💕 I’m not quite sure what I’d do without them. If you're feeling overwhelmed or uninspired, try reaching out on Instagram to make a new friend. You never know what a blessing their friendship could become.

📷 on #fuji400h with a #contax645 in Atlanta, Georgia.⠀

@shaunaveaseyphotography #pvtakeover Day 2 // Capturing motherhood // To me, the journey of motherhood is one of life’s most beautiful gifts. As a mother of 2 boys, I know how important it is to savor every fleeting moment. As an artist, it is my passion to capture memories, large and small, of mothers celebrating this special season. The second before a kiss, the way his hand reaches out for hers, the tiny wrinkles on a newborn baby’s hands . . . these are the treasures of life we long to remember. Serving mothers by creating tangible, visual heirlooms that preserve these precious moments is a gift I am honored and blessed to share.

📷 on #fuji400h with a #contax645 at  Serenbe Farms in Chattahoochee Hills, Georgia.⠀

@shaunaveaseyphotography #pvtakeover Day 2 // Capturing the details // Styling and photographing details has become one of my favorite parts of telling my couple’s story, but I have to be honest—it hasn’t always been that way. Over the years, I have learned a few tricks to make the process more enjoyable while staying true to my style. Stay tuned for a few tips I’ve picked up along the way!

📷 on #fuji400h with a #contax645 in Georgia.⠀

@shaunaveaseyphotography #pvtakeover Day 3 //5 tips for shooting wedding details //  1.) Make a styling kit you can take with you to the wedding. My kit includes: ribbon, decorative scissors, ring boxes, styling boards (a few I’ve made myself!), trays, fabric, stamps, wax seal press, etc. 2.) Communicate with your couple about what details you would like them to bring. They have never been a bride and groom before, so this is all unknown territory for them. Communication is key. 3.) Find natural light. If I can’t find enough light in the bridal suite or venue by a window, take the invitation suite outside. No shame in the ‘finding good light’  game, y’all! 4.) Email the florist prior to the wedding and request loose flowers to use for styling. This thoughtful touch really makes the details flow cohesively with the rest of the wedding. Flowers are everything, amen?! 5.) Request an hour to cover all details. There is nothing worse than trying to style details in a rush.

📷 on #fuji400h with a #contax645 in South Carolina⠀

@shaunaveaseyphotography #pvtakeover Day 3 // Travel, rest, reset // At times, being a business owner and photographer can be exhausting. Don’t forget to rest and reset when you’re feeling the weight of it all. Exploring new places is my favorite way to find inspiration and gain a fresh, new perspective about my work. Make room for adventures because sometimes a break from your routine and change of scenery is the very thing your creative soul needs.

Friends, before I sign off I wanted to share that I host a two day hands-on photography workshop once a year (@thriveworkshop) and also offer one-on-one mentoring sessions. If you are interested in either of these opportunities or just want to connect I'd love to meet you! Comment below or drop me a DM to say hello! Thank you for following along this week, it has truly been a treat. 💕

📷 on #fuji400h with a #contax645 in Positano, Italy.⠀

Jenna McElroy

PhotoVision Team

Hi y’all! It’s @jennamcelroyphoto here and I am SO overjoyed to be taking over @photovisionprints’ Instagram for a few days! I am a wedding and lifestyle film photographer based out of Austin, Texas. Capturing memories and getting to share stories through my lens is a huge honor that I am SO grateful for! When I’m not shooting, you can catch me adventuring with my amazing husband, Scott (pictured above!), and our two littles, Christian and Hendrix. Over the next few days, I’m going to share a little of my film journey along with some film tips. Thanks so much for following along and shout-out to the wonderful stranger who focused my #Contax 645 like a boss for this photo! 🙌🏼

📷 on #fuji400h with a #contax645 in Banff, Alberta, Canada.

My film journey started when I was 17 in a film darkroom as a junior in high school. I was truly captivated from the very first day of class. ✨ The class required a slow, intentional process that forced me to step back and really take notice of the world in front of me. I fell in LOVE with the entire process—the smell of the chemicals and the excitement of watching my images come to life, the manual focus of my 35mm camera and the slow, noisy shutter. Photography ignited something deep within my soul—it truly felt like coming home. I left the first day of class and told my mom I wanted to become a photographer. So grateful this dream came to fruition! ❤

📷 on #fuji400h with a #contax645 in Austin, Texas.

As a film photographer, one of the most common questions I get is—why film? Film has an amazing softness, an added sense of romance, stunning grain and inimitable colors. 💗   It also holds an unrivaled emotional connection. Film adds a layer of emotion to photographs that makes it more of a storyteller than digital. With each image, an artist mixes love with the slow shutter and grain to create a beautiful memory. It is a slow intentional process, which makes film a different way of seeing the beauty in everyone, and everything, around us. ✨

📷 on #fuji400h with a #contax645 in Fredericksburg, Texas.

One of the most important aspects of my shooting style is how I make people feel while they’re in front of my camera. The saying is true—people will always remember the way you made them feel. It is my goal on every single shoot that my clients see themselves as they truly are: incredibly BEAUTIFUL! I want them to feel confident, comfortable and calm, and leave the shoot with not only beautiful photos, but memories of a fun experience. 

📷 on #portra400 with a #contax645 at Craggy Gardens in Asheville, North Carolina.

Sometimes getting my clients to feel comfortable in front of the camera means not taking myself too seriously, even if that means giving them my best (loud) fake laugh to make them smile! I’m never quite sure if they’re laughing at me or with me. 😉

📷 on #fuji400h with a #contax645 in Austin, Texas.

Whether it be a portrait session or a wedding day, it’s always important for me to shoot the “must have” portraits and poses, such as the couple both facing forward and smiling. But then once I know I have those, it’s so important to get out of the box with my clients and try new things I wouldn’t normally do. Whether that means asking my clients to run through a field, hike to a epic location, have a picnic at a park or whisper something silly in the other’s ear, it’s so important to keep my work fresh and a part of my own vision. 😍 

📷 on #fuji400h with a #contax645 in Austin, Texas.

Inspiration comes in all forms. It’s important to remember that whether you shoot weddings or families, there is inspiration that exists outside of major wedding or family blogs. Some of my favorite shoots have been based on mere colors or stories rather than trying to emulate an industry peer. My personal favorite sources of inspiration are nature, local makers, books, interiors and my loved ones! ❤

📷 on #fuji400h with a #contax645 in Fredericksburg, Texas.

It is so incredibly important to remember to shoot for yourself! Make time in your schedule to shoot whatever it is that inspires you and makes your heart soar. When the day-to-day business tasks bog you down, this will help reignite the artist and passion within you to just create for the sake of creating. 

📷 on #fuji400h with a #contax645 at McKinney Falls in Austin, Texas.

Community truly is better than competition. Surround yourself with peers who pour love and life into you! Finding a community of people around me (and online) who support and love me unconditionally has been super important. Find others who support your business and vice versa! There’s never too much love to share! 😍

📷 on #fuji400h with a #contax645 in Barcelona, Spain.

Always remember that this is YOUR art (and business). You can create just what you want, and show exactly what you want on your website, blog, Instagram, etc! Be un-apologetically and authentically yourself! 🙂

📷 on #fuji400h with a #contax645 in Lufkin, Texas.

Show gratitude in all that you do! I try to weave gratitude into my business in every way. Whether it’s giving my clients a thank you gift, extending a heartfelt thank you to a wedding artist for a referral, or simply acknowledging my amazing #filmlab for rocking it, gratitude goes a LONG way in my experience! While we’re on that note, thank you all so much for following along! It’s been a pure joy to share a little of my journey with all of you! 😍

📷 on #fuji400h with a #contax645 in Canmore, Alberta, Canada.

Jenny Losee

PhotoVision Team

Heyooo, fellow photographers! My name is @jennylosee_, I have been a #filmphotographer for about 3 years and I’ll tell you what, it has been a rollercoaster. First off, film is better. Glad we got that out of the way. Second, I am not a fan of talking about myself. In real life, someone asks about my world and I will give them the fastest answer possible and move on so this might get a bit bumpy. Hang in there with me. 
 
I grew up in Pocatello. A small town in Idaho most people haven’t heard of, where everyone around me seemed so content to never leave or move. While there is nothing wrong with that, it made me want to travel and see everything! So after high school, I was lucky enough to see some places all over the world. I fell in love with these new places and the people I met along the way. I moved to Boise a few years later with my husband, where we have a cozy little home in the farmland with our cat, Figaro, and silver lab, Frank, surrounded by chickens, goats and cows. 
 
About 7 years ago, I picked up a digital camera. I took my brother’s senior photos, then his friends asked me to do their photos, then their families asked me and it just snowballed. Eventually I learned it was time for me to really dive into this art form. I self-taught as much as I possibly could with some workshops here and there. At one workshop, they shot film—which seemed so legit, scary and out of the question for me. That was until I shot a roll of film myself, and that is when the obsession began. I got my first roll back and fell IN LOVE with the colors, the texture and that buttery light. And from there my goal was born, I would travel the #PNW and beyond documenting weddings, getting published and turning this passion of mine into a career. 
 
📷 by @marialamb with a #contax645.

Photography as a Career // I’m sure I’m not the only one whose parents told me I would never make money with art, but I didn't listen or care. Nothing could stop me from filling that passion to create! It is the juice of life for me, I need it to be a #happyhuman. I know in the Winter season—my off months—I seriously get cranky and nothing can turn my attitude around like a good ol’ photo session. It is such a scary, ever-changing, exciting, unpredictable thing to have your own photography business. Mixing art with making money?! I wouldn’t wish it on my worst enemy, lol! But I still love it. Sometimes, I feel unstoppable. Other times, I think “maybe I should have thought of a plan B.” But then something great happens and the cycle continues. Inspired, terrified, passionate, broke, hustle. Rinse, repeat. 

📷 on #portra400 with a #nikonf100 in Carmel-by-the-sea, California.

Photography as a Passion // Photography was a career that kind of fell into my lap, I never really knew what I wanted to do growing up like most kids. I knew I liked to create, tell wild stories and see new things. I get VERY bored of routine and predictable moments, which is probably why photography works so well for me. I am so excited for the next adventure and to live this wild dream of mine! 
 
📷 on #portra400 with a #contax645 in Palm Springs, California.

Light // I am so inspired and moved by all things nature. Put me on a beach, in the middle of the forest or even just rolling hills on a sunny day and I totally geek out EVERY. TIME. The sun is a tool and a prop in my work. I would shoot with it every time if I could. It romanticizes a scene and can create  amazing flares, shadows and a whimsical feel. I’m sure clients think I’m nuts for being excited about a little “golden hour light,” but if you are a photographer and you study light, you get it! That’s what photographers are anyway, right? Drawers of the light. 

📷 on #portra400 with a #contax645 in Boise, Idaho.

Know Your Clients // Researching my clients, does wonders! Just seeing their Facebook page and what pictures they use for their profile, what do they have a lot of images of or what would I like to see more of. Knowing my clients’ hobbies and interests plays a big roll in the direction I take their photoshoot—poses, placement, actions, etc.  Photoshoots and weddings happen so fast, you don’t have time to figure out who your clients are on the spot. I don’t really like talking during a photo session either, I am at my best when I can give some direction, then step back and become more of an observer. I like to play some music, too, it helps my clients feel more comfortable and forget about the camera. 
 
📷 on #portra400 with a #contax645 in Portland, Oregon.

In the Moment // This photo was one of those days where the stars aligned, the sun was giving me life and I was unbelievably inspired by the beautiful #OregonCoast. Shooting requires time to slow down, to stop and see reflections, textures, perfect light and subtle breezes. It is somewhat of a spiritual experience for me. Cheaper than therapy and I have something to show for it. When I shoot, I am in the moment. No past or future in my mind, purely in the now.
 
📷 on #portra400 with a #contax645 in Cannon Beach, Oregon.

Art // Black + whites with motion, blur and double exposures are so interesting to me. They tell a story with emotion. The great thing about double exposures is, you never know what you are going to get. I know that I am drawn to simple images and it can get pretty busy if you are doing double or triple exposures. So, I like to just use shapes and textures, move in close then one far and see what happens! 
 
📷 on #portra400 with a #contax645 in Studio.

Location // I prefer to shoot on location vs in studio. Location has a story, unpredictable light and weather. For this reason, I always travel light. If it can’t fit in a backpack to be carried up a mountain, or stuffed in an overhead bin, it isn’t coming. So I have made it a habit at weddings, elopements, and engagements to only shoot with 3 cameras, film of course, a 80mm lens, 50mm, 24-70mm and a flash. I also learned the hard way and now, FINALLY, have an umbrella and gloves :) 
 
📷 on #portra400 with a #contax645 in Jackson Hole, Wyoming.

Loving What You Got // This shoot was styled to be a Fall mountain shoot, but it snowed all morning and you can’t even see the Grand Tetons in the background. So it wasn’t what I had planned at all, but I love this photo series. 
 
📷 on #portra400 with a #contax645 in Jackson Hole, Wyoming.

Adventure // I crave adventure, open spaces and nature (Sagittarius syndrome!). I typically attract nature-inspired brides as well, which brings us together in the most perfect way. My bride is usually down to hike up a mountain, change into her dress in the middle of the woods and isn't afraid of a little dirt. It's a new adventure everyday. I love that.
 
📷 on #portra400 with a #contax645 in Boise, Idaho.

Timeless // This was one of the very first film shoots I did. Of course it was an editorial shoot. I just love coming back to this image because it reminds me of that time when film was new in my world, a new way of making art. I didn't know if it was going to turn out. Then those two weeks of waiting time . . . haha, torture, but oh so worth it. When I finally saw the images in my inbox, I was so excited to post them, share them and just learn more about this format. I wanted to shoot more! Now, when I look back at this image, it reminds me that film is timeless, I can always come back to this shoot and it won't be out of style. 
 
📷 on #portra400 with a #contax645 in McCall, Idaho.

Learning // It is so important for me to always be absorbing new info, creating things that surprise me, adjusting my workflow or routine, and to be inspired! Creating art is really for the artist. Yes, the client gets the benefits of course, but let’s be real. CREATING FEEDS OUR SOULS we are made to learn! That is why classes, books, guides, tutorials . . . everything is so important! 

*Mentor critique sessions are available!* Just starting out or want to learn a bit more about #filmphotography? Unsure about why your work isn’t clicking with your dream clients? Want feedback on your work and branding? Then this mentor critique is for you. Get a fresh perspective that will help your images improve and your portfolio to reflect the images you want potential clients to see! Inquire to ask more and what mentor package will fit your needs best. 
 
Thank you for following along this week, if you have any questions or just want to say “hey,” please do!! I love meeting people in this world. THANK YOU!! 

📷 on #portra400 with a #contax645 in Zion National Park.

Ally + Bobby

PhotoVision Team

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Hi, friends! We’re @allyandbobby and we are SO excited to be hosting a #pvtakeover this week!! We are humbled and honored to be chosen to share some of our all-time favorite images and advice about being film photographers. 

People often ask us about our story—Who started shooting first? How did you get into film? Is this your full-time job or your side hustle? So we thought we would answer a few of those questions for you here!

Ally majored in photography in college and this is where her love for #film truly began. She spent hours in the darkroom every week developing her rolls and printing them on enlargers. Being able to be so hands-on with the film development process back then helps us immensely with our medium format work today. We met in college—actually because of one of Ally’s photography projects! She needed a model for a short film she was creating and asked her then acquaintance—me, Bobby—to be her subject. As they say, the rest was history! Ally taught me everything she knew about photography and the first wedding we ever shot we did together. Our photography business is our full-time job and we are so grateful to work together every single day doing something we both love so much! 

We would love to hear from you!! Interacting with y’all is the best part of sharing! 

📷 by @perryvaile on #Portra with a #Contax645 in North Carolina. @lulahairmakeup  @kodakprofessional @kodak

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Often as photographers we struggle with comparing our work to others. We all tend to be our own worst critics and that can destroy creativity as well as our work itself. Choosing to chase others’ aesthetics will always lead to a distorted version of your own vision. We always try to give ourselves grace when we look at our work! Whether we slightly missed focus or could have chosen a better background, there is always something to improve on. Focusing on the negative tends to make photographers shoot “scared.” Scared to make a mistake rather than excited to make a moment. Bring grace into your work and take risks to capture beautiful photographs.

📷 on #portra800 with a #contax645 at @dukechapel.

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When you’re first starting out, it can seem like there are infinite variables to achieve your specific aesthetic. One of the biggest factors is the #filmlab you choose to work with. Finding a lab who can consistently nail scans every single time is difficult! We value consistency in our scans and customer service above all else when choosing a lab to work with. That’s why our decision to go with #PhotoVision was so easy! Time after time, they deliver magic to our inbox, and if we ever have any issues or questions, their customer service is second to none! They love film and value it like we do and we believe that comes through in their end product. 

📷 on #portra400 with a #contax645 at @thebradfordnc.

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We feel really blessed to work together as a husband + wife team! Sometimes when people learn we work together, they say, “I could never work with my spouse!” We know it’s not for everyone! But we do believe having well-defined roles within our business has set us up for success. Whether you work with your spouse or have an intern or a full team, being clear with all members of your business on what their roles are helps prevent confusion, keeps things moving smoothly and maximizes efficiency.

📷 on #portra800 with a #contax645 at @summerfieldfarms.

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Maintaining a grateful heart is paramount when shooting weddings. It is always an honor to be involved in one of the biggest days of someones life. We are grateful for every single client who has been in front of our cameras! The wedding day is never about us—it’s always about the client and preserving their memories. When you approach situations with gratitude, it transforms your client’s experience.

📷 on #portra400 with a #contax645 at @hayadamshotel.

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We always remind our brides that other than your rings, your photos will be the only tangible thing that remains after your wedding day. The moments we capture on a wedding day are important. We know one day our photos will be displayed long after we’re gone and they will be how people's parents, grandparents and loved ones are remembered forever. We do not take this responsibility lightly! It is our goal to help preserve the legacy of our clients in images that will be passed down throughout generations. 

📷 on #portra800 with a #contax645 in North Carolina.

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The best part of our job is hearing from our bride and grooms after they receive their wedding photos. Nothing makes us happier than hearing how much they love them! When we hear that our photos made them laugh, cry and that they’re better than they could have imagined, it makes all our hard work shooting and editing totally worth it. We’re sure you’ve heard some great praise from your clients, too! Whether you have one amazing email or 100, consider taking the time today to make them easily accessible. Print them out. Put them all in a folder on your desktop. Put them in a place where you can re-read them because, let’s face it—being a small business owner is extremely hard work. We could all use a pick up every now and then, and these wonderful notes we receive from our clients do it for us every time! 

📷 on #portra400 with a #contax645 at @summerfieldfarms.

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Thank you so much for following along with us this week! We would love to hear from you if you have any questions about an image or something we mentioned this week or about anything at all! We want to be open books when it comes to our business, and we offer mentor sessions to be able to dive into all things photography with you 1:1. If we didn’t have mentors who poured into us at the beginning of our journey with their knowledge, we would 100% not be where we are today. We still ask questions of people who have gone before us because we can always learn more! We cannot overstate the importance of a mentor in your life! From metering preferences to how to run your social media account, a mentor can help you avoid the pitfalls they experienced in their career. We strongly believe it is one of the best ways to invest into your business.

We are also immensely grateful to our amazing film lab, #PhotoVision!! They are always available to help with a question about anything, to walk through your scans with you and they truly have the best customer service around. Can we just all agree they are the best?! To us, they are a huge part of our team and we want to thank them again for asking us to take over their account this week! 

📷 on #portra800 with a #contax645 in Boone, North Carolina.

Simply Sarah

PhotoVision Team

Hi friends, @simplysarah_photography here for my #pvtakeover! I am so excited and honored to be a host. I live in Georgia with my handsome husband (+ second shooter) and the cutest Golden Retriever you have ever seen. 😍 I’d love to dedicate the next few days here on PV to being as candid as possible while bringing you all the helpful film tips + tricks I can share! ✨💕✨ Stay tuned!!

📷 from our first friends in Montana, @orangephotographie! 💕

Attracting your ideal client // Imagine a perfect world where you only photographed beautiful weddings in your choice of killer locations with the sweetest clients and über talented vendors. #GOALS, right? ✨ These weddings happen every weekend and they can happen to you, too, but they only happen through careful planning, curating and marketing. The very heart of it is finding out who your ideal client is and ruthlessly pursuing them in everything you are putting out for the world to see. For us, our ideal clients are people who are crazy in love, host destination weddings in epic locations and value photography as one of the most important investments they are making in regards to their wedding day. When we first started, we were shooting church and ballroom weddings in Atlanta and quickly realized this was not what lit our creative fires. Can we do them? Absolutely. Did it make us want to quit after 2 years? Yes. So I started putting lots of time and energy into helping plan + style client portrait sessions. We started using editorials to network with other vendors and produce the type of work we wanted to show. Finally, we started curating our social media and website to show only what those ideal clients would relate to. Bottom line, find what lights your fire + chase it. 🔥 You will naturally attract what you put out there for everyone to see and before you know it, that will be the majority of your inquiries! 📸

📷 on #fuji400h with a #contax645 at @boonehallplantation.

Communication with your lab // The first time we ever shot film, we used PV for processing and of course they killed our scans. ✨ Due to costs, we shopped around with a few different labs and ended up trying an inexpensive lab to try and save costs—dumb—because I ended up spending so much time editing those scans I got back. Was it the way I was shooting? Metering? The way the lab was scanning? I had no idea, but there was zero consistency. I decided to try #PhotoVision again and have never looked back! The PV Team spent countless hours going over my scans + preferences, explaining exactly how to achieve the look I was after. Now when scans come in, I typically don't have to touch them at all! 🙌🏻 Meaning less time behind my computer which = HAPPINESS. So the pro tip is, if you aren't achieving the look you want shooting film, start by finding a #filmlab you love and shoot consistently. Schedule phone calls to discuss your scans when they come in and ask for your lab’s input—they are an invaluable resource to your business.

📷 on #fuji400h with a #contax645 at @castellodibibbione.

Posing // As photographers in 2018, the abundance of inspiration for posing is everywhere you look. @Pinterest, magazines, Prince Harry’s recent engagement photos 😍, etc. It can be easy to see poses that you love + want to reproduce, but if you aren’t careful you can wind up so worried about getting that “perfect shot” that you miss capturing the couple’s real story. That magic is found through getting to know your clients and making them feel comfortable and confident before you even start shooting. Clients who are comfortable around you and trust you allow you into their world. From there, you simply give little prompts and document the love that unfolds between them. 💕

📷 on #fuji400h with a #contax645 at @vizcayamiami.

Getting Featured // A question we get asked all the time is how to get your work featured! If you check out our @stylemepretty dashboard, you will see lots and lots of NOs that came before the YESes. Something that has been key for us, is to study the blogs and magazines we submit to, and pay close attention to what they publish, then only submit material that aligns with their vision. You really have to have a feel for the publication and their ideal clients—if it isn’t a perfect fit, they aren’t going to run it! Don’t get discouraged if you get a NO—it could just mean they have something similar on their lineup or it’s the wrong season. Don’t take it personal and keep on keeping on! 👍🏻

📷 on #fuji400h with a #contax645 at @oldedwardsinn.

Take a Hike // How many of you have ever been in the middle of taking portraits and your brain goes BLANK. You have so many good ideas but you can’t think of a single one in that moment! It happens to the best of us, but we have a trick. Next time this brain blank hits, simply have the couple take a little walk, in pretty light of course. In and of itself there are numerous photos here—wide landscapes, close-ups, bride looking back, leaning in for a kiss, him helping her walk with her dress, the dress moving on the ground, etc. Usually by the time I have all those shots, I am drawn to something else to shoot, whether by the way they are interacting with one another or maybe even another location we have found! ✌🏻

📷 on #fuji400h with a #contax645 at @theranchatrockcreek.

Dark Slide// We are getting really vulnerable here, folks—get ready for pro tip number 7! REMOVE THE DARK SLIDE FROM YOUR CAMERA WHEN SHOOTING. Did you know some cameras will still shoot when the dark slide is still in the camera? To the user it looks + fires exactly as if the slide were removed! It isn’t until your lab calls to tell you that all the rolls from the last engagement session you shot were blank, that you start re-evaluating if you should trust these cameras at all. 😳 Take a lesson from me, though, and check your dark slide today to see if your camera will fire with the slide in! #themoreyouknow 

📷 on #fuji400h with a #contax645 at @borgosantopietro.

Aperture // Did you know the #Contax645 shoots higher than f/2?! #truestory The Zeiss lens is famed for having buttery bokeh that just won't quit, BUT all the #bokeh in the world won’t matter if your bride and groom are out of focus. We found this out the hard way and now shoot f/2.8 almost exclusively for anything but group portraits, which we shoot at f/4 or higher. I would much rather have the satisfaction of a beautiful, in-focus portrait than nailing a handful of images at f/2, which is what I was doing before. 😏

📷 on #fuji400h with a #contax645 at @villacimbrone

Shooting + Styling Details // Less is always more in our opinion! We created a mini styling bag we can easily transport to destination weddings. Inside it we carry a few rolls of neutral ribbons, neutral ring boxes and a linen backdrop that complement the bride’s overall design. This all folds up to the size of my hand and can easily travel back and forth with me. Since we are almost always traveling for work, it was imperative this little guy take up minimal space in my camera bag. Though it be small, it is MIGHTY. 😉 This little kit can take a plain paper suite and make it super pretty in 0.5 seconds! ♥️

📷 on #fuji400h with a #contax645 at @castellodibibbione

Finding Community // We lived in the middle of Nowhere, Georgia when we first started photography and often felt alone in our journey. It wasn’t really until the last 2-3 years that we have been intentional about building relationships with fellow film photographers and vendors and it has made such a difference. Being able to chat with friends in our film community to discuss booking, trends, bounce referrals off of and—if we are being honest—sometimes just plain vent to 😉 has been huge for us. I encourage each of you to reach out to others in your film community and start building those relationships!  

📷 on #fuji400h with a #contax645 at @boonehallplantation.

Client Questionnaires // One of the most important things we can do for our clients is be “in the know” on their wedding day! If there is an awkward family dynamic, I need to know about it. If they have a precious family heirloom they are including, I also need to know! Very early on we started sending out questionnaires to our clients a few weeks before the wedding to finalize timeline details, ask for 3 points of contact on the wedding day and address ANY AND ALL things we may need to know. The worst case scenario for me on a wedding day is asking for a photo of the bride or groom with their parents, only to find out one of them has passed away. It brings up all those feelings for the bride or groom and makes me look like an inconsiderate you-know-what for not caring enough to notice or ask discreetly. So be considerate and make yourself look like you know what you are doing and ask ALLLL the questions! 

📷 on #fuji400h with a #contax645 at @bedfordpostinn.

Never Stop Learning // It doesn’t matter where you are in your journey, a great artist will always be open and ready to learn. 3 months, 3 years or 3 decades in, there is always someone who can teach you something new. We make off-season goals every year and one of our main lists is “Things to Improve On.” This pushes us to pursue an area of shooting or business wholeheartedly in the off-season. Our list this year consists of improving SEO, blogging and shooting film with flash. What goals are on your list this year? 

📷 on #fuji400h with a #contax645 at @sweet_meadow_.

Simply Sarah Photography signing off! I hope you have enjoyed our PV takeover and found our tips helpful to you and your business! If you are looking to learn more, please feel free to shoot me an email at sarah@simplysarah.me for info on our 1:1 photography workshops. We love helping other photographers find success in this sometimes crazy industry and would love to help you! As always, a huge thanks to #PhotoVision for being amazing and asking us to host this PV takeover. We love working with y’all and can’t wait to see what 2018 has in store! 

📷 on #fuji400h with a #contax645 at @biltmoreestate.

Greer Gattuso

PhotoVision Team

Hello, beautiful people! @greergattuso here, and I am so excited to spend the next few days with you all diving into a bit of my personal journey and all things film! I have always been drawn to documenting and sharing stories through imagery. I remember looking back at my parent’s wedding album—seeing them young and in love, my grandparents there, everyone in celebration over two families coming together. I felt nostalgic, wishing I could be with them and, in a way, feeling like I was. Some of the photographs were taken in the house I live in now. I attend the church where they were married. Their images allow me to relive their day with them. They bring the earliest part of their relationship to life and remind me why I do what I do in the first place. Every relationship carries its own essence. My work is to create a place where people can be honest together—to engage meaningfully in a space they feel comfortable in and capture images they can hold for years to come. I look to capture images that bear witness to the beauty of real life.

📷 on #ilford3200 with a #contax645 in Louisiana.

I bought my first #filmcamera in college while studying photojournalism. To be completely honest, it did not feel natural at first! Learning exposures, bracketing and lighting was HARD, it all felt so foreign to me, and I knew it was going to take some time to learn my equipment and use it seamlessly. But I slowly became more confident in my exposures and lighting. As I practiced shooting and spent more and more time in the darkroom, it eventually became second nature. Learning photography on a film camera with no digital safety net forced me to pay attention to my shutter, aperture and film speed. I learned how these three crucial elements work together to create an ideal exposure.

📷 on #fuji400h with a #contax645 at Longue Vue House & Gardens in New Orleans, Louisiana.

While studying photojournalism at Loyola University, I was able to study all the greats—Henri Cartier-Bresson, Dorothea Lange, Walker Evans, Margaret Bourke-White, etc. I loved seeing how these incredible photographers told stories and I quickly gravitated toward documentary photography. I shot all film at the time and practically lived in the darkroom. It was then I fell in love with B+W photography, it is rich and timeless and filled with life. I knew I was right where I was supposed to be.

📷 on #ilford3200 with a #contax645 at Longue Vue House & Gardens in New Orleans, Louisiana.

After graduating college, I began working for “The Palm Beach Daily News” as a photojournalist. I documented #NYFW and Milan Fashion Week, along with traveling to Bolivia to cover medical missions. All on film! I was granted unlimited access to the paper’s darkroom. AND, get this, they even supplied ALL MY FILM. This is not a joke. I did not know how lucky I was to have a closet full of film at my fingertips just waiting to be exposed. That just doesn’t happen anymore, film is no longer found in newsrooms and darkrooms have been turned into storage closets across the country. These experiences fueled my passion for photography that documents the stories of real life.

📷 on #fuji400h with a #contax645 in Havana, Cuba.

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As my career at the newspaper began to slow down, I started photographing weddings—just for friends. And during that time, the paper was switching to digital, and they paid for ALL the equipment, so I made that transition right along with them. Photographing weddings felt like a natural fit for me. I went from shooting for an article—making sure my images matched the reporter’s writing—to using my creative eye. I loved the fast-pace environment of a wedding, and its high energy filled with love. I entered the wedding industry in the middle of a shift. The community had mostly been filled with male photographers. Female photographers were just starting to break the surface, becoming more and more common. I began to notice a shift from wedding days ran by a shot list, to one driven to capture the story at hand—from the details of “getting ready” to capturing the “grand getaway”—in a romantic, feminine way that presented a richer story.

📷 on #fuji400h with a #contax645 at Longue Vue House & Gardens in New Orleans, Louisiana.

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I remember when I first learned about the digital camera. I was still working at The Palm Beach Daily News when a fashion photographer approached me in New York with a brand new Kodak digital camera and said, “Greer you need to look at this, it’s going to be big!” I just thought he was crazy, the images looked pixely and felt so different, but sure enough digital cameras changed the game. I put my film camera away for awhile and shot strictly digital. Looking back on those years, I realize digital was never able to produce the the same type of imagery and feeling that film created. The way film produces color and interprets light is incredible and something I could never recreate with digital. Going back to film was like returning home.

📷 on #fuji400h with a #contax645 in New Orleans, Louisiana.

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After shooting digital for years, I returned home to film and bought a Contax645. To be completely honest, I went through a bit of a rough period at first. I had been investing in workshops looking to expand my knowledge of film and photography, but was unable to produce the same look I had in the years before. The images were hazy and muddy, and not what I had been expecting. I later learned, while attending another workshop, that my camera had fungus in the lens! Once I realized that the issue wasn’t me or my shooting, but an internal camera issue, I was able to get my confidence back and dove straight into the #filmphotography world! I continued taking workshops, practiced, practiced, practiced and called @photovisionprints with ALL of my questions! This community we work in is amazing and filled with so many resources. Continue to reach out to one another and don’t be afraid to ask questions!

📷 on #fuji400h with a #contax645 in New Orleans, Louisiana.

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Looking back on my photography journey, it is easy to see how my style and work have changed over the years. When I see my film photography, I see more of me in my work. As I gaze at images shot on film, there is a certain romantic and feminine quality that I love. I strive for classic and timeless images ALWAYS. I studied great photographers whose work will live forever, and that is what I want to create for my clients.

📷 on #fuji400h with a #contax645 in Catskills, New York.

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Having clients choose me to be a part of their day and having faith in me to document it, is a huge honor! When entering a wedding day, I ultimately want my clients to be happy. Hearing what they want out of their images and their big day is crucial. The bride in this particular shot had told me she wanted her wedding featured in @Vogue_wedding . . . talk about pressure! Though this was my bride’s goal, I did not enter her wedding day as if it were for a publication. I just gave it my all, 100% and focused on the task at hand—capturing timeless images for this couple that will live forever. So when #VogueMagazine did pick up this wedding later on, I was thrilled! I’m always striving for publications on a personal level, but ultimately, if my clients are happy, I’m happy.

📷 on #fuji400h with a #contax645 at Longue Vue House & Gardens in New Orleans, Louisiana.

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One of my life’s biggest accomplishments was setting a certain goal for myself and achieving it. My husband and I moved to New Orleans in January, 2010 with a 10-week-old baby girl and lived out of suitcases in my parent’s house, as we renovated my grandparent’s home to move into. One day I was sitting in my mom’s kitchen with my laptop and simply decided, “I am going to start a business.” I didn’t know how I was going to make it work, but I just knew it was what I needed to do. “I’m going to be a top photographer.” That’s what I kept saying to myself over and over again. Then I worked, really hard—really, really hard—and made it happen.

📷 on #fuji400h with a #contax645 at Race and Religious in New Orleans, Louisiana.

Jake + Heather Beerman

PhotoVision Team

Hello! We’re @jakestephenbeerman and @heathergracebeerman, husband + wife wedding photogs from Raleigh, North Carolina. We’re pretty crazy about each other and we adore loving on couples entering the new season of marriage—truly a perfect fit for what we do as photographers of natural, authentic wedding celebrations. We’re passionate about bringing authentic images to the world of #filmphotography. During our takeover, we’ll be sharing some of the ways we approach shooting a wedding day in order to come out on the other side with a storyline of genuine emotion and details. We can't wait to learn from you, too, as we want this takeover to be interactive! Seriously—we love connecting with new friends, so leave us a comment, say “Hi” and share something you love about where you live. 🙂 We’ll go first—we live in Raleigh, North Carolina and love being 2 hours from both the beach and mountains. 

Hi, friends! We’re Jake and Heather, and we’re so grateful to be here with you this week. When #PhotoVision approached us about taking over these little squares to share our heart + work with you, we were honored, excited and nervous. PhotoVision is like the best friend who sees you unfiltered for who you really are, with all your flaws, mistakes and growing pains, but loves you and believes in you just the same. Gosh, before we kick off, we truly want to thank PV greatly for the role they have played in our business and lives. For example, Heather only has 2 numbers on speed dial in her phone—Jake and PhotoVision. We have called them in fear, in joy, with questions, on jobs, for advice, you name it. This journey has not always been an easy one, but we’re eternally grateful we have a supportive lab who always has our best interest in mind. Leave some hearts below if you feel the same! ❤💕

📷 on #fuji400h with a #contax645 at the @thegraylynestate in North Carolina.

One of the things we’re passionate about is bringing joyful, authentic imagery to the world of #filmphotography. During our takeover, we’ll be sharing some of the ways we approach shooting a wedding day in order to come out on the other side with a storyline of genuine emotion and details. Today, we want to start with the heart behind it all—SERVING. Before we even start shooting a wedding day, we usually arrive early to walk the property and pray for our sweet couple. We understand this is not for everyone, but it helps remind us that we are here for THEM, to serve them and give them the best memories possible of their day. Before we even take out the cameras, our mindset is on creating a story that is real to them and, as a result, we have found that our creativity on their wedding day is far more abundant!

📷 on #fuji400h with a #contax645 in Charleston, South Carolina.

If you're a storyteller yourself, you might agree that much of a story is woven within the details. But let's evaluate that for just a second. One of our favorite things to do when shooting bridal details at the beginning of the day, is to first explore the venue or location for surfaces that might better enhance the story *before* we take out a styling board. When we are looking for something organic to the location to shoot on, we ask ourselves two questions: 1) Does this match our client's vision? and 2) Will this flow and fit in the overall storyline? If the answer is YES to both, we opt for using the surface unique to their location over a styling board.

📷 on #fuji400h with a #contax645 at the #legarewaringhouse in Charleston, South Carolina.
 

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Let's talk about life in images. This is another way we approach shooting a wedding in order to craft a storyline filled with genuine emotion. Keeping our subjects moving is a conscious method we like to use to add life and momentum to our images and the overall story. There are still times during a session where we have to remind ourselves to grab a few traditional portraits of the couple looking directly into the camera, because it’s just so not what we do naturally! We like to look for the emotions and interactions that feel the most unposed and real. Brainstorm some directions you can give to your subjects to allow them to move a bit. You might be amazed at the natural embraces they fall into on their own after having them move and laugh together!

📷 on #fuji400h with a #contax645 in Savannah, Georgia.

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Continuing with our approach of shooting a wedding day to tell a story with the details, let's talk about reception details. One of our preferred ways to hone in on table details, in addition to overheads, is to get as close to even with the table as we can. If you try this framing, you’ll notice pretty quickly that it typically gives you ONE focal point to hone in on with a shallow depth of field dropping off behind your focus. It’s a great way to highlight the details your couples chose to include at their reception. These images turn out beautifully minimal and soft, pairing perfectly with your overheads and full table shots to complete the narrative of their dinner hour.

📷 on #fuji400h with a #contax645 at the @barnatreynoldavillage in North Carolina.

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We’re often asking ourselves, “How can we combine our eye for artistry with genuine storytelling to craft images that are less about us as artists and more about the relationships of our couples?” When we’re looking for THOSE images to capture, we’re serving our clients the best we can and our work is, in turn, the best it can be. We really like to photograph our couples having a moment together when they don't think the camera is on them. Now, obviously this can be a hard thing to capture in perfect light in a perfect setting because it's often unplanned—but what if you could *kinda* plan it? Heather snapped this image on the way to sunset portraits with our couple. She told them to pause and hang out for a moment while she grabbed something in her bag, and after a few seconds, they naturally fell into this sweet embrace and began chatting. THESE are the in-between moments that showcase your couple’s true essence in the most tangible way.

📷 on #fuji400h with a #contax645 at @classicoaksranch in Dallas, Texas.

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Including the environment in your images is the GLUE to your storyline. If you take a few steps back further than you’re used to, you might begin to see things in your frame you didn't realize were essential to capturing the entirety of the atmosphere. Like how grand the tree is here this couple is dancing beneath. *Disclaimer:* Photographers usually have a tendency to shoot either wide or tight. We tend to shoot a bit tighter, so we have to consciously remind ourselves to back up and shoot wider. If you’re the opposite, and are more drawn to wider, scenic shots, challenge yourself to shoot the environment a bit tighter. If you REALLY want to challenge yourself, throw on a #Hoya filter and get some macro details of the environment around you.

📷 on #fuji400h with a #contax645 at the #legarewaringhouse in Charleston, South Carolina.

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We have had such a blast hanging out with y’all this week! Thank you AGAIN to our amazing #PhotoVision fam for inviting us to host this week. And thank YOU for connecting with us and showing us so much love!! We’re grateful to have met so many talented, kind, new folks this week. 🙂 To the newbies, don’t be disheartened. Practice, learn and have grace with yourself. Get curious and ask questions. We have all been where you are. To the pros, keep your eyes on loving and serving your clients with your beautiful work. Create for them, create for you and trust your gut. Thanks for following along! We’re cheering you on in all that you do, friends!!! 💕

📷 on #fuji400h with a #contax645 in Raleigh, North Carolina.

Amanda K

PhotoVision Team

Hello, Hello! Oh my goodness, you guys!! @amandakphotoart here, and I am just over-the-moon grateful to have been invited to share a little bit of my journey with you this week! THANK you @photovisionprints for inviting me on for the next few days. 🙌 I will admit I am a bit nervous, as I don’t want to be superficial in my content, but to really give you a glimpse into who I am. "Courage starts with showing up and letting ourselves be seen." — Brené Brown

My unexpected journey to becoming an entrepreneur and wedding photographer started 16 years ago when I lost the love of my life in a tragic accident. I was 28 years old with 3 young children, and as you can imagine, my entire world was turned upside down. Through the process of preparing for his memorial service, I had to go through two huge boxes of photos I had printed throughout our marriage of him and our children together. Those prints became the only tangible memories my children would ever have of their Dad, and the photograph took on an entirely new meaning for me. The camera became a tool of healing for me—it was like oxygen when I felt I couldn't breathe. All I wanted to do was capture and celebrate LIFE. I never considered myself "artistic" or even talented in any way, I was in the nursing field, but it's amazing how things can change when you love something that much. Long story short, photography evolved into something special, and something I never could have imagined. Photographing couples in love is my beauty from ashes. I am now celebrating my 10th year in business, and I am overwhelmed with gratitude to be doing what I do. It has not been an easy road by any means, but I can honestly say I know this is where I am meant to be. 😊

📷 by @betsyblue on #fuji400h with a #contax645 in Portland, Oregon.

 

V I R T U E S. I strive to use "Virtue" as a model in my business practice. The virtues I am going to share with you in the next few days are the driving force in how I shoot, interact with my clients and run my business. I fail on the daily—believe me. In my 10+ years as an entrepreneur, I have learned that failure and rejection have been my biggest motivators! My hope during our time together is that you will find me and my words relatable, that you will leave feeling encouraged and inspired. I am so grateful to be a part of this photography community! 😘📷

📷 on #fuji400h with a #pentax645nii at #thecorsonbuilding in Seattle, Washington. As seen on @magnoliarouge.

 

J O Y F U L N E S S.  There is no greater honor for me, as a photographer, than to be invited into a couple's "circle of trust." To be surrounded by their dearest friends and closest family, to be entrusted with documenting the true essence of those relationships is HUGE. A wedding is one of the biggest events a couple will experience and plan together, and the joy I bring to the table is vital to the overall experience they have with me. I want my clients to feel my excitement and positive energy! Brides can be incredibly nervous, I use my mom skills at times to help calm them. 😉 Believe me, there are days when I have to dig down deep for that great attitude and energy, but your client experience is EVERYTHING.

📷 on #fuji400h with a #pentax645nii at #ranchosoldelpacifico in Malibu, California.

 

A U T H E N T I C I T Y. When I first started photographing couples, portraits and weddings, I would rely heavily on inspiration from fashion magazines—Ralph Lauren spreads in @vogue! 😍🔥 I studied how they were "perfectly" posed, and while it absolutely helped me gain some skills, I noticed my work was lacking something . . . authentic and honest emotion. Sure, there were a lot of beautiful, regal images, but was my work evoking a FEELING in my viewers/clients? Were my clients recognizing themselves? That next season, I completely changed my approach. I stopped looking for inspiration in other photography, and started capturing what I saw in front of me, and not what I had seen in magazines. It's easy to get caught up in the validation of likes and followers on social media, but we have to remember, we are shooting for our clients, not a publication or applause. It's so important to connect with your subject!  

📷 on #Portra400 with a #hasselbladh1 in Cannon Beach, Oregon.

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P A T I E N C E. Guys, we all know we live in a society of instant gratification. The most difficult part of transitioning back to film was shooting "blind" and not being able to rely on that little screen on the back of my camera. Who can relate?! 🙋 However, the hidden lesson and blessing in shooting film is not only practicing patience, but also sharing that experience with your clients. With that patience, also comes trust. Trusting yourself when shooting, trusting your lab and ultimately building your clients’ trust in you—it's a beautiful thing! It's a wonderful opportunity to share in the anticipation of scans with your clients and celebrate together when those beautiful images arrive in your inbox.

 📷 on #fuji400h with a #hasselbladh1 at #sunstonewinery in Santa Ynez, California.

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P E R S E V E R A N C E. Growing up around a camera, I was familiar with film and loved the process. I shot on film until the late ‘90s when the digital and Photoshop craze happened! I learned everything I could about editing and shooting with all those complicated buttons. When I look back at some of those over-processed photos now, I literally cringe. 🤢 I am so thrilled to see the complete comeback that film has made! However, it has been yet another learning curve for me. As many photographers have mentioned, the best way to learn is to start incorporating film into your workflow slowly. I made a goal to shoot 3 rolls of film at every wedding.  From there, I started shooting only film at my engagement sessions! I found this was the best way to build my confidence! I can be a bit stubborn, (and shy),  and am not the best at asking questions, so I have failed, many times! Ultimately, it's about persevering,  practice, and always educating yourself! Lastly, I can't stress enough how important it is to take advantage of @PhotoVisionprints’s EXCELLENT customer service. They want you to succeed as much as you do!

📷 on #Portra800 with a #pentax645nii in Franklin, Tennessee. As seen in @southernweddings Magazine.

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H O N E S T Y.  Ok, I have an earth-shaking revelation for you. I don't personally "love" styled shoots. Who else is with me?? Now, I absolutely adore working with other creatives and I agree it's vital to my growth as an artist to create personal work. It can be very refreshing and soul inspiring, It’s also a great way to network with other like minded creatives in the industry! However, in my humble opinion, if my goal is to attract more wedding clients, then I feel it's incredibly important to show my viewers, (and hopefully potential clients!), more content from real weddings. Being honest in what I share helps my clients have realistic expectations of what I can deliver! We all know that working a real-life wedding with tight timelines and sometimes crazy weather is a true test of our creative skills!  I have also made it my mission when mentoring,  to only ask real couples to model when teaching 1:1s.  It’s so important that my attendee’s  see how I work with, pose and draw out honest emotions from true couples. I LOVE sharing time with other photographers at these sessions and I always encourage them to focus less on those styled shoots and getting published and more on their craft and their client! 👊

📷 on #fuji400h with a #pentax645nii in Ashland, Oregon From a 1:1 with @annabelmayphotoart.

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H U M I L I T Y.  If you only receive one bit of advice from me during this #pvtakeover, let it be this: If we don't receive critique on our work, or from our clients’ experiences, we will not GROW. As photographers, we are so fortunate to have social media platforms to get our work seen and, let's be honest, we LOVE that positive feedback!! But if all we ever hear is applause, then we aren't going to push ourselves to greater levels! If you haven't already, I encourage you to join a photography (film or otherwise) group through Facebook, etc. Some of these threads can be invaluable to your growth as a photographer! It's such a great way to share in your triumphs and struggles. In regards to your business, I can't express enough the importance of asking for feedback from your clients! Asking them how you could have improved their experience or if there were areas of their day that they wish you had focused more of your time on. These  conversations really make all the difference in personal and professional growth. If anyone would like to be invited into a photography group, or has one they would like to share, please comment below!! Also, if you have ANY specific questions for me regarding the business, gear, technique, ANYTHING, please ask away! I am an open book. 😊

📷 on #fuji400h with a #pentax645nii in Berkeley California. As seen in @magnoliarouge issue

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L O V E.  I am in the business of love. How great is that?! I wholeheartedly adore my job, and am committed to being a light and encouragement to not only my clients, but other creatives in this industry. There is nothing more exciting to me than to receive those emails from couples inquiring about their big day! Connecting with them on a deeper level and learning about their love story is integral to the direction I take with their wedding day and engagement portraits. While giving direction is important, I never want to force anything, but allow the moments to present themselves to me naturally and truthfully. When you have a couple who is over the moon in love in front of your lens, that is all the inspiration you need. Love is the theme I want to be present in all of my work.

📷 on #fuji400h with a #pentax645nii at client's family farm in Crescent City, California.

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S I M P L I C I T Y. I am a “less is more” kind of girl. I believe in quality over quantity, and that is how I like to approach my weddings and portraits. Whether I am shooting film or digital, I try to shoot with intent. I want each frame to be a keeper!! (That doesn’t always happen BTW.) This also saves me from hours of culling! In the beginning of my career, I would arrive to a wedding with a long list of my "must have" shots, 4 cameras, 6+ lenses and so on. I have since learned to completely simplify, and that was a game changer! One of my favorite things about shooting with my Pentax645Nii, is the simplicity of it. All I have on me during engagements and the couple's wedding day portraits, is my Sekonic handheld meter, and my film camera with one lens. This allows me to really be in the zone without being distracted by all the gear hanging off of me like a pack mule! I am also very nature inspired—I love to use the natural beauty of the environment to frame my subjects. A clean, simple background is EVERYTHING. A great example of this was a recent HMUA editorial I shot for @austieeckley. I brought one film camera, had my digital for a backup (always be prepared!), two lenses, and film. We went into this shoot with some ideas and inspiration, but ultimately we wanted a very minimal aesthetic so that the make-up was the star. Tiffany of @foragedfloral brought all these incredible blooms as inspiration, and I had her sprinkle Courtney’s curly locks with these little blossoms. They added softness and femininity to the image without distracting from the subject. Simplicity at it’s finest. I absolutely LOVE how it turned out! 
 
📷 on #fuji400h with a #pentax645nii at @studio_1904 in Portland, Oregon.

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G R A T I T U D E. I wanted to finish out my #pvtakeover with the virtue I hold dearest to my heart. I believe making it a habit to express thankfulness is always the best way to cultivate great relationships and gain opportunities. None of us have made it to where we are in life and in business without the help of someone along the way. I highly encourage you to take the time everyday to thank someone who has helped you in your photography journey, especially if they don't even realize they have encouraged you! Make sure your clients know how grateful you are that they chose YOU to photograph their life and love! You could even have a thank you card waiting for the UPS guy who is at your house every week with a box of film! Small gestures of gratitude go a LONG way. 🙂  Lastly, I am incredibly thankful to @photovisionprints for having me this week! Thank you for giving me the "stage," so to speak, to share a bit of my journey and my work with your amazing friends. And to all who have been following along, thank you from the bottom of my heart. XO 😘  

If you are interested in continuing to follow along on my journey head on over to @amandakphotoart! AND to express my gratitude I am hosting an exciting #giveaway! Check out my latest post to learn how to enter!

📷 on #fuji400h with a #pentax645nii at #sanysidroranch in Santa Barbara, California. As seen on @inspiredbythis and nominated for @bellelumieremagazine 2016 image of the year.