I don’t always have the pleasure of working with a stylist on weddings, and because of this, I have had to become somewhat of an expert in that realm myself, in order to create a cohesive set of images that not only reflects my brand, but also my clients. As I begin to put together a shoot, I always start with colors or settings that evoke a feeling or mood for my clients from which I can compare all other aspects to (such as tablescapes, fonts, dresses, etc.). So, instead of gathering shot “ideas,” I gather words or emotions that reflect the nature of my clients—all within the realm of my brand. This process allows me to ensure a shoot that will not only have a cohesive end product, but also give my clients images that truly represent them.
Honesty, as a business model, but also in terms of image creation, absolutely impacts your work as a photographer! A few years ago, I was photographing a dress hanging from a tree (because that’s what you do with a dress, right?) and I thought, “Why the frick am I hanging a Jenny Packham dress from a tree?!” It just doesn’t fit . . . it doesn’t make sense. With every image I take, I ask myself, “Is it honest? Does it make sense?” #nodressesintreesplease
It has been mentioned many times before, but I, for real, cannot express how amazing of a lab PhotoVision is. Every time I interact with them, I am instantly set at ease regarding any concerns or questions I might have. I am comprehensively convinced I work with the greatest lab ever. Seriously people, develop a relationship with your lab, and send them a thank you letter every so often!